Downloadable brochures

Tourism Excellence Strategy 6 page brochure (137kb)

Understanding visitor needs and expectations

Roy Morgan Values Segments (73 kb)
Data Sources Additional (63 kb)

Case studies

Chocolate Gannets (51 kb)
Geelong Otway Tourism (54 kb)
Royal Botanic Gardens (52 kb)
Sovereign Hill (51 kb)
Federation Square (51 kb)
Brockmares by the Bay B&B (673 kb)

People Excellence

Module 2 flyer (159 kb)

Case studies

Chefs in the city (74 kb)
East Gippsland TAFE (78 kb)
Phillip Island Nature Park - Lynette Bergin Tourism Fellowship (81 kb)
City of Melbourne (152 kb)
Campaspe Country House (141 kb)

Business Excellence

Module 3 flyer (122 kb)

Case studies

Campaspe House (181 kb)
Flytrek (135kb)
Greenhouse Backpackers (126kb)
Jasper Hotel (95kb)
Melbourne Water Taxis (74kb)
Peninsula Hot Springs (131kb)
Raw Travel (101kb)
Beacon Resort (110kb)
Adventure Victoria (95kb)
Australia Wine Tour Co (92kb)
Southgate(88kb)

Growing Destinations

Module 4 flyer (600 kb)

Case studies

100% Pure New Zealand (82 kb)
Beechworth (258 kb)
Burra (66 kb)
East Gippsland Tourism Structure (83 kb)
Tourism Beep Test (81 kb)
Gippsland Tourism Industry Leadership Program (158 kb)
The Jigsaw Campaign (95 kb)
The Harrow Sound and Light Show (78 kb)
Loddon_Valley_Tours (96 kb)
Melbourne’s Great Indoors (116 kb)
Surf Coast Shire- tourism funding (172 kb)
City of Melbourne Tourism Plan (199 kb)
Mildura Events (245 kb)

Participation - Getting Involved

Module 5 flyer (123 kb)

Case studies

Ian Southall, Powerworks (246 kb)
Aerial Sky Dives (244 kb)
City of Ballarat Visitor Services (282 kb)
Beacon Resort, Queenscliff (161 kb)
Boynton’s Feathertop Winery, Porepunkah (318 kb)
Jewish Museum Australia, St Kilda (396 kb)
Bendigo Life’s a Dish (157 kb)
Mornington Peninsula Swapcard Campaign & Referral Network (102 kb)
Mildura Tourism Week (261 kb)
Geelong Otway Tourism membership scheme (135 kb)

Fostering Innovation

Module 6 flyer (113 kb)

Case studies

Royal_Melb_Zoo (184kb)
Wotif.com (223 kb)
Spirit_House (204kb)
Eureka (631kb)
Mareeba (118kb)
Natural_Treasures (232kb)
Penfolds (174kb)

Sustainability in Tourism

Module 7 flyer (146 kb)

Case studies

Go West (46kb)
Holiday Inn (65kb)
Alto Hotel (58kb)
Grampians YHA Eco-Hostel (151kb)
Aquila Eco Lodges (277kb)